Business Plan - Executive Summary

Today, I will try to create first draft of Executive Summary, the most important part of our Business Plan. An exciting Executive Summary must contain following ingredients:
  • Description of the Company
  • Description of the service/product
  • specialty of your service/product
  • The Management Team
  • Financing needs

It is very easy to get carried away in an effort to please Venture Capitalists. So it is very essential to state facts and figures along with cautious optimism, carefully avoiding sensationalism. So lets get started with a draft, which we can refine later based on our own discoveries or suggestions from my readers:

Executive Summary: BusinessWorks Inc intends to be a complete Radio Frequency Identification solution designer/prototyper for a wide range of industry applications. BusinessWorks will create an initial prototype solution for the transportation industry using RFID and GPS systems. Once the prototype is made, it will be marketed to the transportation companies. This solution will be useful for the companies that want to track the progress of their vehicles in the city or nationwide, and conduct path, driver and other analysis based on data gathered from RFID and GPS systems. Unique aspect of BusinessWorks solution will be ability to provide complete analysis of data gathered from RFIDs and GPS and plotting of vehicle location in real time on the maps for tracking purposes.

In addition to the transportation solution, BusinessWorks will develop solutions to cater healthcare and retail segments. Businessworks will leverage their competitive advantages of skills and expertise of technically inclined management team to gain reasonable market share. BusinessWorks initial outlay of capital is three million dollars for the first two years of operations. Profitability is expected to be reached by the third year and is projected to bring in one million dollars of profit.


Comments

Anonymous said…
Hi Businessworks,

This is mt first visit to your website. I have to compliment you and your effors. I am in the business of Accelerating sales for early stage technology companies in the US looking to enter the Canadian Marketplace. You can check out our website at www.tsgcan.com this is our first draft of our site. I have been in the Networking industry for just under 20 years. I would love to keep abtreast of your developments in the RFID space. I to think this is going to be a hot area for opportunity going forward.

I will keep watching your developments. If I can be of any use sharing my thoughts please do not hesitate to contact me.

Best of luck. Jim 

Posted by jim Grimes
September 11, 2005 6:29 PM
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